National MS Society Now Sponsored by Key Bike MS Supporter

Patricia Silva, PhD avatar

by Patricia Silva, PhD |

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TheĀ National Multiple Sclerosis SocietyĀ will receive an annual sponsorship from Showers PassĀ to support itsĀ efforts to improveĀ the quality of life of patients suffering from multiple sclerosisĀ (MS) as well as to find a cure for the disease.

Showers Pass manufacturesĀ biking clothes and material and supportsĀ the organization’s efforts, working closely with them onĀ organizing Bike MS,Ā a high-profile fundraising cycling event that takes place across the country.

Showers Pass president Kyle Ranson has been involved for several years in the support of several Bike MS initiatives, including the National MS Society’s MS 150 chapter in Houston and a fundraiserĀ for Bike MS in Portland, where he serves asĀ a member of the Board of the National MS Society’sĀ Portland chapter. Now he has announced theĀ decision to go forward and sponsor the organization at the national level.

ā€œThis is a cause very close to my heart,ā€ Ranson said in a press release. ā€œAs a young man, I saw the devastating effects of multiple sclerosis firsthand as I watched a 20-year-old friend suffer from the disease. Weā€™re thrilled to partner with the National MS Society and support critical research and resources for people affected by MS. And what better way than by going for a bike ride?ā€

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Showers Pass’ funding willĀ help the National MS Society in its effortsĀ to support research and find a cure for MS. Among the initiatives spearheadedĀ by the organization, Bike MS is one of the most important — a bike ride designed forĀ cyclists of all abilities as well as people who want to have some fun and help the cause. The event gathers together about 110,000Ā participants annually who can participateĀ in anyĀ of the 100 available coursesĀ in different locations all over the country.

ā€œWe couldnā€™t be more excited to announce our new partnership with Showers Pass,ā€ added the National MS Societyā€™s vice president of Bike MS,Ā Gene Palumbo. ā€œWe are pleased to gain the support of such a reputable company to help attract new cyclists, expand Bike MS relationships in the cycling industry, and drive fundraising revenue to benefit people living with MS.ā€

Showers Pass is not the first company to join the initiative to support the National MS Society. Last September, the multi-billion dollar global ICT services and solutions providerĀ Dimension Data was also able toĀ raise over $130,000 for theĀ Bike MS: City to Shore Ride in New Jersey, which broughtĀ the companyā€™s total contributions to $300,000 from regularly participating in Bike MS events overĀ the last 5 years.